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FC Bayern München II
FC Fc bayern münchen transfers. Institutional information. Hertha Berliner. FC Union Berlin 0.
With a staggering 32 Bundesliga titles, including 10 consecutively since and six-time UEFA European Champions, FC Bayern is a club rich in Bavarian tradition and sporting accolades that stretch across their year history.
The FC Bayern fanbase is growing daily and across the globe. Many aspects of life have shifted to become digital. Nearly half 47 percent of people who watch sports on TV or via digital platforms simultaneously consume other content such as social media, messaging services or food delivery apps.
As such, the sporting world is undergoing an exciting transformation — with digital technologies empowering clubs to explore more innovative and immersive ways to connect and engage with their fans. FC Bayern recognise they have a duty to enhance the fan experience for multiple audiences across the globe, not just supporters in Germany. Information will be drawn from sources spanning all FC Bayern's properties — online, offline, B2B and B2C — and pulled together to create a single view of every customer, all while honouring fan preferences.
This deeper and more complex understanding translates into some exciting and innovative experiences for fans; resulting in personalized content, delivered at scale and connected across every channel, platform, and device. The combination of deeper audience insights and real-time personalization capabilities will allow FC Bayern to enhance every aspect of the fan experience, from real-time food and drink discounts on match day to immersive shopping experiences for viewers at home.
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It means FC Bayern can submerge people in the passion and heart of supporting the club, wherever they may be — in their famous stadium the Allianz Arena, at home, or on-the-go. Excitingly, FC Bayern will also adopt Adobe Document Cloud , including Adobe Acrobat Sign , which means the latest hot transfers and contract agreements will all be carried out digitally with Adobe technology — along with fan memberships and supplier contracts.
FC Bayern believes the future is only theirs if they keep reinventing. FC Bayern and Adobe are united by many common values but, above all else, we share an unrelenting passion for creating exceptional experiences that deliver emotive, lasting connections for fans. Learn more about our partnership here.
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